Product Launch Highlights

ATLASSIAN FOCUS

Lead the launch of Focus, Atlassian's strategic portfolio management solution

Crafted product narrative, messaging, and value pillars
Developed GTM strategy across early access, announcement, GA and post-GA phases
Created, wrote and presented keynote presentation at customer conference with 2,000+ attendees

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Events and Speaking Engagements

Atlassian Team 24 Barcelona: Unleash your Enterprise Strategy

Wrote and presented keynote session announcing Atlassian Focus - a strategic portfolio management solution.

Sharebird Behind the Scenes: Consumer Product Marketing

In this episode, I joined Meredith Davis, to talk about marketing personalization, getting stakeholder alignment on positioning, and working with data science to build and launch new products.

GDS CMO Digital Summit

As part of this panel I discussed the role of data in marketing, the challenges companies are currently facing, and how we can use data to anticipate trends, understand customers better and build customer-centric products.